November 2022

Shobu Yarlagadda, producer of Baahubali gave a talk on Film production – then & now – the many aspects of technology on 9 November.

Shobu Yarlagadda and Prasad Devineni are an Indian film producer duo. They founded Arka Media Works in 2001, a film production company known for its works in Telugu cinema. Their notable productions include Vedam in 2010, Maryada Ramanna in 2010, the Baahubali film series from 2015 to 2017, and Uma Maheswara Ugra Roopasya in 2020. Yarlagadda and Devineni have together garnered 2 National Film Awards, 2 state Nandi Awards, 3 Filmfare South Awards, 2 SIIMA awards, 1 Zee Cine Awards Telugu and the Saturn Award. It produces television content in six languages (Telugu, Tamil, Kannada, Oriya, Bangla and Marathi). Shobu has worked as line producer for films such as Morning Raaga, and Anaganaga O Dheerudu. He was Executive Producer for films such as Bobby and Pandurangadu.